Browse. Order. Wait. Sip. Caffeinate. Because the sugary and colourful liquid enters your bloodstream, power and stimulation take management of the day. For some, this happens each day, whereas others merely revisit this sensation each now and again. This jolt of caffeination is a well-recognized sensation that many Individuals, particularly Chattanoogans, know all too properly.
With the assistance of fashionable diet bars everywhere in the nation—every named after their respective neighborhood or metropolis— spots to gas caffeine fixes and protein cravings are at an all time excessive. Chattanooga’s well-known diet bar was as soon as referred to as “North Shore Vitamin,” however is now referred to as “Bearded Bear Vitamin,” and has moved their storefront to Georgia Avenue, minutes away from UTC’s campus.
Filled with plant primarily based caffeines, nutritional vitamins, and a great deal of proteins, Bearded Bear seems to be the place to go for noon pick-me-ups and under-300-calorie snacks. Their menu has an assortment of drinks filled with massive quantities of protein, zero sugars, and little or no carbs. Total, well being is the point of interest of this and each different smoothie and juice bar.
Taylor Keef, the proprietor of Bearded Bear Vitamin, stated that the brand new storefront has been an excellent expertise to this point, and that their new location is in an excellent space.
“We needed to transfer from our unique retailer, which was purchased out by an organization from Dallas,” Keef stated. “We then needed to terminate our lease and discover a new area.”
She then defined that, since their new location wouldn’t be on the North Shore of Chattanooga anymore, they needed to change their firm identify. Therefore, “Bearded Bear” grew to become their re-brand, and so they opened up for enterprise on Jan. 10 after an estimated two-week break throughout their transfer.
Emma Walker, a freshman at UTC, stated, “Bearded Bear Vitamin is made up of an incredible employees that all the time have smiles on their faces!”
She famous that Bearded Bear actually is aware of easy methods to run a profitable enterprise, and the employees all the time is so useful every time she is available in. Her go to beverage is the “Tattoo Juice loaded tea,” and an immunity increase shot when she wants it.
Whereas many individuals adore Bearded Bear Vitamin and entities much like them, many others are skeptical of their merchandise, particularly the quantities of caffeine of their loaded teas. This suspicion has risen to floor as a result of lack of obtainable info in regards to the components of their merchandise.
Kushi Zaver, a sophomore at UTC, stated that she is cautious of locations like Bearded Bear; they market their drinks as very wholesome and clear, however she thinks it might simply be a facade.
“I don’t know if I’d take into account diet bars nearly as good as they might appear to be,” Zaver stated. “They’ve a whole lot of caffeine in them, and I sometimes keep away from markets that appear synthetic.”
Amelia Hinton and Annalise Halley agreed with Zaver. They each said that out of all choices for caffeine sources and power boosts, locations like Bearded Bear aren’t ones that notably come to thoughts. They stated they’d moderately go the cheaper route— merely making their very own espresso or tea at residence.
Amongst all the differing opinions, Bearded Bear is a profitable firm, and continues to realize help from an excellent variety of Chattanoogans. And Bearded Bear isn’t the one diet bar that individuals query.
In reality, many of those companies are recognized to be related to “Herbalife Vitamin,” a multi degree advertising and marketing firm that develops and sells dietary dietary supplements. In accordance with their web site, every single day, hundreds of thousands of Herbalife Vitamin shakes are consumed world wide. So, they’re clearly well-known and obtained.
Between these assumptions and Bearded Bear’s non-existent components checklist, it’s comprehensible that critics are hesitant about these alleged MLM-affiliated companies.
One other fashionable diet spot in Chattanooga known as “Rock N Roll Vitamin,” positioned on 26 E Fundamental St. Together with Bearded Bear, Rock N Roll Vitamin is ambiguous about their components and is thought for his or her stimulating power teas.
Rising in reputation by the day, it’s attention-grabbing to notice this seemingly harsh line between supporting diet bars and avoiding them completely.