WITH some 15 years expertise in operating companies throughout completely different industries and fields, Lee Bin Hao was greater than ready when he based Vii Vitamin.
Lee wasn’t alone as he launched into a journey in quest of contemporary concepts and alternatives that may lead him to construct his personal firm.
Preventing alongside Lee since his early foray into the enterprise world was an previous good friend who was about 20 years his senior.
However regardless of the age distinction, the 2 labored hand-in-hand and developed a very good rapport, all whereas sustaining a fruitful working relationship for greater than 15 years.
Sadly, their partnership got here to an finish when mentioned good friend succumbed to well being issues and handed on, abandoning his household and younger kids.
The premature demise of an previous good friend reaffirmed Lee’s beliefs on the significance of fine well being and this impressed him to significantly ponder his future course in life.
Geared up with the understanding that financial success is nothing with out good well being, Lee was on a mission.
He scoured the globe for 2 years, and located what he was in search of in TetraSOD, which led to collaboration between Lee and Carlos Unamunzaga.
A novel therapeutic wholesome ageing issue from Spain, TetraSOD has been clinically confirmed to be efficient in restoring the physique’s pure situation and lowering the detrimental results of ageing and different well being points.
This impressed Lee to forge a brand new path.
After one other three years of laying the groundwork for what ultimately grew to become Vii Vitamin, he stayed true to the course of “spreading good well being by prime quality vitamin dietary supplements”.
Lee labored carefully with researchers from the Bioprocessing & Biomanufacturing Analysis Middle (BBRC) of Universiti Putra Malaysia (UPM) to additional develop the corporate’s product and succeeded in creating Malaysia’s first TetraSOD Microalgae+ (MA+) therapeutic wholesome ageing issue.
The plant-based TetraSOD has been licensed by the European Meals Security Authority and is a key ingredient in Vii Vitamin’s flagship vary of merchandise.
The corporate is dedicated to continuous product improvement to enhance its product line based mostly on buyer suggestions and market analysis, guaranteeing that its merchandise keep related to market and shopper wants.
Beneath Lee’s stewardship, Vii Vitamin has grown quickly and stays a really hands-on chief working on the frontline of the corporate that has a strong basis that brings folks collectively from numerous backgrounds with the goal to advertise good well being to others.
Apart from that, Lee has inspired entrepreneurship with most of the companions at Vii Vitamin now, and has loved various levels of success beneath the corporate’s CEO program.
As a part of Vii Vitamin’s philosophy of giving again to the neighborhood, the corporate has been energetic in implementing company social duty (CSR) applications to help fellow Malaysians throughout the Covid-19 pandemic.
Based on Lee, everybody at Vii Vitamin is a crucial piece of a jigsaw puzzle with necessary roles to play in revealing the gorgeous image of success and in opening a strategy to a greater future.