The model goals to offer glowing Pores and skin to customers via the proper diet primarily based on Ayurvedic rules.
Kapiva, a homegrown Ayurvedic D2C model, introduced that it’s foraying into the ingestible Pores and skin Meals class with the launch of Glow Combine, a plant-based complement in a able to go handy sachet. By launching this revolutionary product, the model goals to offer glowing Pores and skin to customers via the proper diet primarily based on Ayurvedic rules.
Aimed toward nourishing the pores and skin from inside, Glow Combine will empower folks to handle pores and skin dullness, anti-aging, pigmentation, darkish circle, and UV injury considerations including a pure glow to their pores and skin. Accessible as a 30-day regime package deal, Glow Combine is a vegan, gluten-free, soy-free, and non-GMO (genetically modified organisms) product, focused at ladies within the age group 21-40. Along with this, it’s also preservative-free, has no added sugar, and is out there in rose taste. With this launch, Kapiva strengthens its imaginative and prescient of integrating Ayurveda into India’s day by day way of life and selling holistic dwelling.
Glow Combine is designed to be efficient on varied pores and skin sorts – delicate, dry, oily, or mixture. Its main substances embody – Pomegranate, Rose, Shatavari, Aloe Vera extracts that cut back hyperpigmentation by lowering melanin synthesis and growing pro-collagen and hyaluronic acid.
Talking on the brand new launch, Ameve Sharma, Founder – Kapiva, mentioned, “Our goal has been to allow our customers with alternate Ayurvedic options that they will incorporate of their life to make it higher and holistic. Therefore, realizing the need-gap for holistic options within the skincare business, we determined to enterprise into the Pores and skin Meals section with the launch of Glow Combine.
It’s a certainly one of its sort product that goals to allow Indian customers to expertise the very best pure look with Ayurvedic substances. Identical to all our merchandise, we’ve used intensive shopper analysis and performed innumerable shopper exams to make sure the efficacy of our product. It addresses all the first pores and skin considerations comparable to darkish circles, pores and skin pigmentation, advantageous traces, UV injury, and never simply that, it additionally helps them get extra radiant pores and skin in 3-5 weeks of utilization. What makes this product distinctive is that it enhances the Pores and skin’s pure look and isn’t depending on topical purposes which can give a short lived impact. Subsequently, we consider it’ll be a go-to answer for customers to enhance their pores and skin well being.”
Kapiva’s model ambassador and wellness advisor to the Kapiva Academy of Ayurveda Malaika Arora added, “Our pores and skin is a mirror to what occurs inside our our bodies. I’m glad that lastly, a model has considered enhancing Pores and skin’s pure look via the proper Pores and skin meals primarily based on Ayurvedic rules. Therefore, I actually consider Kapiva Pores and skin Meals Glow combine is a game-changer.”
Kapiva just lately roped in Malaika Arora because the model ambassador and strategic investor. She has partnered with the model showcasing her belief in the direction of Ayurveda and Kapiva’s product options throughout varied way of life points confronted by millennials. Kapiva, Sequence-B funded startup, has witnessed a GMV of over 100 crores and has raised over 110 crores led by buyers like Vertex ventures, Fireplace, and 3one4 capital.