At Nutri Mix in Franklin, the main focus is on nature.
Picket flooring and counters with inexperienced, leafy partitions accented with a glowing signal and emblem incorporating a leaf motif is the environment of the brand new smoothie institution at 6570 S. Lovers Lane Highway.
The contemporary fruit smoothie drinks and bowls provided within the new institution preserve the pure notes. Proprietor Cory Wunrow, 29, stated there are not any added sugars, synthetic sweeteners or easy syrups. As a substitute, he makes use of solely protein powders to “add clear protein with out the additional elements.”
Nutri Mix opened on March 18 and is planning to be open 9 a.m. to 7 p.m. on daily basis.
“We had a line out the door the primary three days we had been open,” Wunrow stated. “We had most likely 30 or 40 within the foyer inside an hour of opening in the course of the first three weeks. It blew our expectations out of the water.”
Nutri Mix is absolutely unbiased. Wunrow got here up with the title, emblem, enterprise construction and recipes. He has a “silent monetary accomplice” in Faisal Farooqui.
“He’s simply as accountable for this place as I’m,” Wunrow stated. “It wouldn’t be attainable with out him.”
Proprietor went from the health business to the smoothie enterprise
Wunrow, who grew up in Franklin however not too long ago bought a house in Greendale, began working at Xperience Fitness in Hales Corners about 9 years in the past. There he realized he was good at gross sales and likewise labored as much as being the private coaching supervisor.
A number of years later, he was managing LA Fitness in Highland Park, Illinois, whereas nonetheless dwelling in Franklin, however after six months he realized it wasn’t understanding.
One factor there that caught his consideration was the fast and handy vitamin choices contained in the membership.
“They’d contemporary fruit day by day, protein powders, that was sort of my introduction to smoothies generally,” Wunrow stated.
Whereas working regionally with gyms just like the Wisconsin Athletic Club and Bridgewater Performance, Wunrow discovered himself on the Tropical Smoothie Café virtually on daily basis. He stated he quickly started to see the client finish was sacrificed with an enormous franchise.
“They had been actually short-changing the client with much less high quality elements,” he stated.
Wunrow thought he may do it higher, so he give up his job at Bridgewater and targeted 100% on his new enterprise.
“If I’m going to do that, I’m going to do that the fitting approach and put the client first,” he stated.
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Wunrow labored to provide you with Nutri Mix with hopes to increase into different communities sooner or later “after making a optimistic change in my neighborhood.”
The greenery was not solely a nod to the pure nature of the product but additionally bucking a development. Wunrow needed to get away from the brilliant colours sometimes related to health facilities and “wholesome” quick meals corporations.
“I needed it to really feel pure, so the expertise is as uncooked and pure for patrons themselves,” he stated.
Wunrow’s aim is to “add another cease within the car parking zone” and to comply with franchise health facilities in addition to regionally owned gyms to be a handy go to for individuals.
“Individuals are inclined to take their well being as a right and cater to their wishes as a substitute of what their physique wants,” he stated. “The one meals locations on this space are largely quick meals; if it’s handy, it’s not wholesome for you. I need individuals to acknowledge this will style simply pretty much as good as something within the space however is extra useful.”
What’s on Nutri Mix’s menu?
Smoothies at Nutri Mix are 16 ounces for $6.99 and 24 ounces for $7.99 whereas the bowls are 16 ounces for $8.50.
“It’s the most affordable bowl you’ll discover within the space,” Wunrow stated.
He needed to get away from the “intestine rot” he felt from regular smoothies. “How can one thing that tastes so good go away you feeling so dangerous?” he stated.
The Chocolate Peanut Butter Banana smoothie was his first resolution. Wunrow made it for himself virtually day by day and as soon as he was permitted for his enterprise area, he knew it will be the primary smoothie on the menu.
“It’s actually simply contemporary banana, clear chocolate protein powder and peanut butter with no added sugars,” he stated. “It’s created with the correct ratio and proportion to get pleasure from often.”
Realizing the recognition of tropical smoothies, Wunrow additionally needed to have fruit-focused choices. His bestselling one is Tropical Berry made with pineapple, mango and strawberry making a “stunning peach-like colour.”
“For those who like candy, it’s going to hit you proper the place it feels good,” he stated, including that he makes use of “extra fruit than different locations” so it’s candy with no added sugar.
One other in style possibility is the Nutri Greens smoothie.
“I by no means ate my greens rising up,” Wunrow joked. “I didn’t just like the blandness, I preferred taste.”
To make a inexperienced smoothie he’d be prepared to drink on daily basis, he used Tropical Berry as a base however took out the strawberries and added spinach to the pineapple and mango, plus some banana to make it creamier.
Smoothie bowls have gotten highly regarded, Wunrow stated, saying the consistency is just like ice cream or gelato. The Pitaya Bowl is vivid pink and made with crimson dragon fruit, banana and contemporary strawberries topped with keto granola, lower strawberries, shredded coconut and uncooked natural honey.
The Island Blue Bowl options blue spirulina, which Wunrow described as “a superfood with antioxidant energy for constructing the immune system and lowering irritation.” Extra actually, it’s 100% purified algae that’s dried and pulverized right into a powder. This bowl has pineapple and banana as nicely.
Wunrow hopes to supply a full “construct your personal” possibility sooner or later for smoothies and bowls. As of now, his menu is compoed of 4 major fruits as a result of he was frightened about provide chain points. As soon as different fruits and elements are in season and available, he’ll add them.
Bubble tea is one thing he additionally hopes so as to add to the menu quickly.
Within the meantime, Wunrow gives a couple of add-ons equivalent to peanut butter, chia seeds, flax seeds and extra. He stated one of many extra in style additions to the bowl is vanilla whey.
“With that, it’s actually a superb meal alternative,” Wunrow stated.
Contact Erik S. Hanley at erik.hanley@jrn.com. Like his Facebook page and comply with him on Twitter at @ES_Hanley.