From now till January 18, 2022, prospects at Subway outlets in Singapore can order a sandwich made with Plant-Primarily based Rooster Schnitzel. The brand new meatless rooster patty is provided by Nestlé-owned foodservice model Harvest Gourmand and is made with a soy protein base and comes breaded to resemble a standard German schnitzel cutlet. Whereas Subway is promoting the brand new protein as “plant-based,” the meatless rooster is made with animal-derived egg whites.
Subway operates roughly 50 areas in Singapore and the brand new meatless rooster schnitzel is its first meatless protein possibility. The menu in Singapore is much like different shops and features a Veggie Delite vegan sandwich (made with an assortment of vegetable toppings) and a Veggie Patty sandwich (which incorporates a patty that comprises egg).
Sandwiches made with the meatless rooster are priced at S$7.50 ($5.48 USD) for a six-inch and S$12.50 ($9.13 USD) for a footlong.
Vegan rooster at Subway
The launch of the Plant-Primarily based Rooster Schnitzel represents the primary time that Subway has served meatless rooster in Singapore. Nevertheless, the chain already serves sandwiches made with vegan rooster elsewhere on the earth.
Final 12 months, Subway added the T.L.C. (Tastes Like Rooster) Sub to its areas throughout the UK. Made to imitate the style of Subway’s roasted rooster breast strips, the chain spent 10 years creating the soy-based vegan rooster. The T.L.C. is totally customizable and comes topped with Violife vegan cheese slices and quite a lot of greens. Subway UK’s vegan choices additionally embody a Vegan Double Choc cookie, Meatless Meatball Marinara (which comes with vegan cheese), and a Plant-Primarily based Patty (which is seasoned with pink pepper, chili, garlic, and pink onions).
In September 2019, Subway started testing the Beyond Meatball Marinara (a meatless sandwich made with Past Meat’s vegan meatballs and topped with dairy cheese) at a lot of its areas in the USA and Canada. Whereas the take a look at resulted in a wider rollout of the vegetarian sandwich to 1000’s of areas throughout Canada in January 2020, Subway has but to announce plans for a nationwide enlargement of the sandwich within the US.
Subway’s plant-based promise
Earlier this 12 months, a lawsuit filed in opposition to Subway by two prospects earlier this 12 months alleged that the sandwich chain’s tuna didn’t comprise any fish. The authorized proceedings sparked a New York Instances investigation to find out if Subway’s tuna was certainly fish-free—the decision remains to be out. Plant-based seafood model Good Catch ran with the thought and trolled Subway by giving out “actual” fish-free sandwiches made with its personal vegan tuna in entrance of Subway areas in a number of cities from a van outfitted with an “OurWay” signage made to resemble Subway’s slogan. The objective was to point out prospects that fish-free sandwiches “with no catch”—as in bycatch—had been an excellent factor.
The stunt was half of a bigger #FishFreeForGood marketing campaign organized by Good Catch that demanded Subway ditch fish to save lots of our oceans. And whereas Subway didn’t totally oblige, the chain did make a daring announcement. Subway despatched Good Catch a stop and desist letter during which it addressed its intent to launch extra plant-based choices. “Subway is just not stunned that your organization believes that buyers need environmentally pleasant meals choices,” the letter acknowledged, noting that the chain is “including extra plant-based choices to its menus to fulfill rising client demand for meat-free alternate options.”
For extra about vegan choices at Subway, learn:
How to Order Vegan at Subway: A Sandwich Lover’s Guide
Subway Expands Vegan Meatball Sandwich Across UK
Subway Adds Vegan Chicken Sandwich to UK Menu
Anna Starostinetskaya is the Senior Information Editor at VegNews and is all the time keeping track of all issues vegan in her residence metropolis of San Francisco, CA and all over the place else.
